YouTube is massive. It’s easy to feel lost in a sea of creators, scrolling past channels that all look the same. But sometimes, you find a creator who feels like they’re speaking directly to you. Someone whose content hits exactly what you’re looking for.
This list highlights some of the best female YouTubers in 2025. From gaming and comedy to wellness and storytelling, these creators have built channels that stand out by consistently delivering value to their audiences.
1) Best Vlogger: Emma Chamberlain
Emma turns mundane moments into compelling narratives. Her editing style revolutionized YouTube, introducing jump cuts and zooms that perfectly match her stream-of-consciousness commentary. Watch her for unfiltered conversations about anxiety, creative burnout, and finding joy in imperfection. You'll learn the art of making ordinary life fascinating through honest storytelling and sharp editing.
2) Best Gamer: Valkyrae
During Among Us sessions, she orchestrates dramatic storylines that turn simple deception games into edge-of-your-seat entertainment. Her Valorant streams showcase high-level tactical thinking while remaining approachable, as she she explains her strategies in real-time, helping viewers improve their own gameplay. As a gamer, she's particularly skilled at building community interaction into her content, often incorporating viewer challenges and collaborative events that make audiences feel like active participants rather than passive viewers.
3) Best Social Commentary: Kat Blaque
Through meticulously researched video essays, Kat examines complex social issues using personal narratives as entry points. She'll start with a story about her own experience, then zoom out to explore broader systemic patterns, backed by data and historical context. Her "True Tea" series stands out for tackling controversial topics with nuance. She presents multiple perspectives while clearly explaining her own reasoning, teaching viewers how to think critically about social issues rather than what to think.
4) Best Tech Reviews: iJustine
Instead of standard unboxing videos, iJustine creates tech narratives. She'll take a new device and showcase how it fits into a creator's workflow, testing it in real-world scenarios rather than just listing specs. Her Apple ecosystem videos are particularly valuable, demonstrating how devices work together to enhance productivity. She excels at explaining technical concepts through practical demonstrations – watch her break down complex features like ProRes video or Photonic Engine through actual usage examples.
5) Best Wellness: Yoga With Adriene
Beyond typical yoga instruction, Adriene creates themed experiences that target specific needs. Her "Yoga for Writers" series addresses shoulder tension and wrist care, while "Yoga for Anxiety" combines breathing techniques with gentle movement. What sets her apart is her focus on sustainability – she teaches modifications that help you build a long-term practice rather than pushing for Instagram-perfect poses. Her "Find What Feels Good" philosophy transforms yoga from an exercise routine into a tool for self-discovery, complete with practical tips for incorporating mindfulness into busy schedules.
6) Best Storytelling: Tana Mongeau
Tana's storytelling technique turns chaotic experiences into structured narratives with clear arcs and satisfying payoffs. She uses strategic timing in her editing, building tension through well-placed pauses and perfectly timed reveals. Her "Story Time" videos are masterclasses in hooking viewers, where she plants questions early that keep audiences watching for answers, while weaving in commentary about personal growth and lessons learned. What's remarkable is her ability to balance entertainment with vulnerability, sharing mental health struggles and business challenges alongside lighter content.
7) Best Lifestyle: Brooklyn and Bailey
These twins have mastered the art of evolving content alongside their audience. They successfully transitioned from cute hair tutorials to sophisticated lifestyle content while maintaining their core following. Their business ventures videos offer genuine insights into entrepreneurship, documenting both successes and failures in their clothing line and other projects. They excel at creating structured series that maintain interest – their college experience videos, for instance, mix practical advice with personal challenges, making education content actually engaging.
8) Best Product Reviews: Grav3yardgirl
Bunny (aka Grav3yardgirl) transformed product reviews into quirky, investigative entertainment. Her "Does This Thing Really Work?" series stands out for its methodical testing process, where she tries products in multiple scenarios, over several days, documenting both immediate reactions and long-term results. Her swamp family aesthetic and commitment to showing unedited reactions (including legitimate product failures) established a new standard for authentic review content. She's particularly skilled at building narrative tension in reviews, turning simple product tests into engaging stories.
9) Best Mental Health: Anna Akana
Anna Akana blends humor, heartfelt moments, and cinematic storytelling into every video. Whether she’s tackling mental health, sharing life lessons, or diving into creative projects, Anna’s channel feels like a safe space for thoughtful reflection. Her unique ability to balance serious topics with lighthearted delivery makes her content both inspiring and deeply relatable.
Why watch her? Anna’s videos resonate on a personal level, offering comfort, motivation, and a spark of creativity. For creators, she’s a shining example of how vulnerability and artistry can elevate your content into something truly impactful.
10) Best Comedy: Lyanna Kea
Lyanna's comedy succeeds through character consistency and cultural specificity. Her "Aunty Kea" character resonates because she captures subtle mannerisms and speech patterns familiar to Asian audiences while making the humor accessible to everyone. She's mastered the art of the quick-hit sketch, delivering complete stories in under a minute without sacrificing depth. Her content stands out for incorporating social commentary into comedy, addressing cultural stereotypes and family dynamics through humor rather than lecture.
What Makes These Creators Special?
Each creator stands out for how they’ve shaped their niche:
– Emma made lifestyle content feel real and relatable
– Valkyrae brought storytelling into gaming streams
– Kat turned education into engaging conversations
– iJustine made tech easy to understand
– Adriene made yoga accessible for everyone
– Tana turned wild stories into must-watch videos
– Brooklyn and Bailey connected with their audience as they grew
– Bunny made product reviews fun to watch
– Anna blended humor with personal stories
– Lyanna mixed cultural topics with comedy
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