Let’s talk hashtags.
Are they the magic key to viral success on TikTok? Not exactly.
But can they boost your reach, help you land on the For You Page (FYP), and connect you with the right audience? Absolutely.
Hashtags are a powerful tool in TikTok’s algorithm-driven ecosystem, helping the platform categorize and serve your content to users who are most likely to engage with it.
That said, slapping #FYP on everything isn’t going to cut it. If you want to maximize your TikTok growth, your hashtags need to align with your niche, trends, and audience behavior.
Let’s dive into the best TikTok hashtags right now.
Best TikTok Hashtags for Every Content Niche
General TikTok Hashtags
- #tiktok
- #fyp
- #viral
- #trending
- #explore
- #foryou
- #tiktoktrend
- #tiktokvideo
- #tiktokcreator
- #contentcreator
- #funnyvideos
- #tiktokchallenge
- #tiktokers
1) Trending Challenges & Viral Content
- #challenge
- #trendingchallenge
- #duet
- #stitch
- #remix
- #tiktoktrend2025
- #dancechallenge
- #lipdub
- #viraltrend
2) Gaming
- #gaming
- #gametok
- #videogames
- #fortniteclips
- #warzone
- #xbox
- #ps5
- #pcgaming
- #streamer
- #esports
- #gamingmemes
- #twitchstreamer
3) Music & Dance
- #music
- #dance
- #tiktokmusic
- #newmusic
- #remix
- #hiphop
- #dancechallenge
- #edm
- #musician
- #rnb
- #popmusic
- #rap
- #songcover
4) Food & Cooking
- #food
- #cooking
- #recipe
- #easyrecipes
- #foodie
- #tastytok
- #homecooking
- #chefmode
- #mealprep
- #baking
- #tiktokfood
5) Fitness & Health
- #fitness
- #workout
- #gymtok
- #healthylifestyle
- #bodybuilding
- #homeworkout
- #selfcare
- #meditation
- #stretching
- #calisthenics
- #fitnessmotivation
6) Fashion & Beauty
- #fashion
- #style
- #beautytok
- #ootd
- #makeuptutorial
- #skincareroutine
- #hairtok
- #streetwear
- #nailart
- #beautyhacks
7) Tech & Gadgets
- #tech
- #gadgets
- #ai
- #smartphones
- #unboxing
- #techreview
- #pcbuild
- #vr
- #cybersecurity
- #futuretech
8) Education & How-To Content
- #learnontiktok
- #edutok
- #studytips
- #diy
- #howto
- #lifehacks
- #motivation
- #personaldevelopment
- #careerhacks
- #schoolhacks
9) Comedy & Memes
- #funny
- #memetok
- #tiktokfunny
- #funnymoments
- #standupcomedy
- #comedysketch
- #relatable
- #prank
- #memeoftheday
10) DIY & Crafts
- #diy
- #crafttok
- #homedecor
- #creativeideas
- #handmade
- #art
- #painting
- #sewing
- #upcycling
How to Use Hashtags on TikTok for Reach
Using hashtags on TikTok is more than just throwing in a bunch of trending tags and hoping for the best. Here’s how to do it right:
1. Use a Mix of Broad and Niche Hashtags
Trending hashtags (#viral, #FYP) give your video a shot at reaching a large audience, but niche hashtags (#knittingcommunity, #veganrecipes) help connect you with the right audience. A mix of both is key.
2. Research Trending Hashtags
Use TikTok’s search bar, explore the Discover page, and check what top creators in your niche are using. Trends change fast, so staying updated is crucial.
3. Keep It Relevant
Hashtags should reflect your content. Using unrelated trending hashtags might give you views, but it won’t bring engagement or long-term growth.
4. Limit the Number of Hashtags
TikTok allows up to 33 hashtags, but that doesn’t mean you should use them all. Stick to 3-8 strategic hashtags to keep it clean and focused.
5. Place Hashtags in Captions, Not Comments
Hashtags in the caption contribute to discoverability. Adding them in the comments won’t have the same impact.
Are TikTok Hashtags That Important?
Yes and no. Hashtags won’t make a bad video go viral, but they do help boost discoverability and categorize your content for the right audience.
How TikTok’s Algorithm Uses Hashtags
TikTok prioritizes watch time, engagement, and completion rate over hashtags. But hashtags help categorize your content so the algorithm knows who might be interested in it.
When Hashtags Matter Most
- Trending Topics: If your content aligns with a trending hashtag, use it!
- Niche Targeting: Helps connect with communities interested in specific topics.
- SEO Boost: TikTok search is becoming more like Google, and hashtags can help your video show up in search results.
Why Hashtags Won’t Make or Break You
If your video isn’t engaging, hashtags won’t save it. But if your content is solid, the right hashtags can give it a boost in visibility and help you reach the right audience.
Making TikTok Videos? Try Our Video Editor
Hashtags might not be the foundation of TikTok success, but they’re a solid tool for expanding your reach and engaging the right audience. Pairing trending hashtags with high-quality content is your best bet for maximizing views and growing your presence.
And if you want your videos to stand out, let’s talk editing. TikTok moves fast, and polished, eye-catching content gets the most attention. That’s where an AI-powered video editor comes in. Podcastle’s video editor helps you trim, enhance, and refine your TikToks effortlessly. You can add captions, remove background noise, adjust aspect ratios, and even use AI tools to upscale your videos—all in a few clicks.
Want to make editing easier and create content that grabs attention? Give Podcastle a try today.