Best Practices

YouTube verification. Some see it as just a checkmark, but getting verified on YouTube is one more way you can stand out in a sea of creators, showing your audience that, yes: you're legitimate, credible, and here for the long haul. Think about it: as your channel grows, you want

Stumbled upon the perfect YouTube video for your research but are stuck on how to cite it? The rules can be tricky, and one wrong move could throw off your entire research's credibility. Luckily, we’ve broken down exactly how to handle YouTube citations in the three most common styles—

Winning over consumer's attention nowadays requires spending considerable resources. People are constantly bombarded with information, which can make it seem like they’re rapidly losing their ability to focus. However, recent findings suggest that attention spans are more context-dependent than previously thought. While Gen Z might prefer short-form content on

People upload YouTube videos for a reason: to get views. Whether you’re aiming to educate, entertain, promote a brand, or build a community, your videos are meant to be seen. But editing is the hurdle that often holds creators back. If you’re not careful, poor editing can be

Want to learn how to start a podcast this year? You’re not alone. According to new Podcastle data, 18% of Americans are starting a podcast in 2024. Since 2019, podcast listeners worldwide have increased by 69%, reaching 464.7 million listeners - and now we’re seeing a similar

You dream of going viral. Maybe it’s hitting that first million views or finally seeing your subscriber count explode. But if you’ve spent any time as a YouTuber, you know it’s not as simple as uploading videos and waiting for the magic to happen. It’s tougher

Ever scroll through social media, seeing those eye-catching looping videos, and wonder, "How do they do that?" Boomerangs are one of the social media platforms’ favorite video formats, and if you want to join in, this is the only guide you'll ever need to make a boomerang video for your

Being serious is not always the best decision: sometimes, the best you can do for yourself (and your brand) is to be a little bit silly about it! Making your audience laugh is the easiest way to connect with them and make your brand seem more approachable and relatable. But

Creating YouTube Shorts is a fun and easy way to share quick content with your audience. Whether you're highlighting a moment, sharing a tip, or jumping on a trend, these short videos are perfect for grabbing attention. Here’s a step-by-step guide on how to make YouTube Shorts to help