How to Change YouTube Channel Name (and Why)

Living without regrets sounds great, but let’s face it—we’ve all made some questionable choices along the way.

If your YouTube channel name, hastily chosen during your teenage years, has turned into one of those cringe-worthy mistakes, don’t worry: you’re not stuck with it forever.

Changing your channel name is easier than you think, and it could be the fresh start you need to build a brand you’re proud of.

Let’s dive into how you can update your YouTube channel name and why it’s totally worth making the switch.

How to change your YouTube channel name

You can use both desktop and mobile versions of YouTube to rename YouTube channel. Here’s how to change channel name on YouTube with both methods.

Steps For Desktop version

Changing your YouTube account name on the desktop is simple; you can update your branding without affecting your Google account.

1. Sign in to your YouTube account

Sign in to your YouTube account and navigate to ‘View Your Channel’ to begin the process of changing your channel name

Start by signing in to your YouTube account. Click on your profile picture in the top right corner of the screen, then select "View Your channel" from the dropdown menu. This will take you to your channel's homepage, where you can start the process to edit YouTube channel name.

2. Go to YouTube Studio

Access YouTube Studio by clicking the ‘Customize Channel’ button to manage your channel’s settings and customization options

Once you're on your channel page, look for the "Customize Channel" button, which will direct you to YouTube Studio. This is where all the backend settings for your channel, including customization options, are managed.

3. Edit your YouTube channel name

Edit your YouTube channel name by selecting the ‘Profile’ tab and clicking the pencil icon next to your current username

Select the "Profile" tab at the top within YouTube Studio. You’ll see your current YouTube username listed here. Click on the field box to start the editing process.

4. Check YouTube channel name availability

Before finalizing your new channel name, make sure to check YouTube channel name availability. You can do this by typing your desired name in the field. YouTube will alert you if the name has already been taken or doesn’t meet its guidelines.

5. Save your changes

After you've settled on a new name, click "Publish" in the top right corner to save your changes. Your new name will be reflected across your YouTube channel shortly, although it may take a few days for it to be updated throughout the platform.

Steps For the Mobile version

For creators on the go – shaping content on their phones – changing your YouTube channel name on a mobile device is just as easy.

1. Open the YouTube app

First, open the YouTube app and tap on your profile picture in the upper right corner of the screen. Select "View Your channel" from the dropdown to access your channel's page.

2. Edit your channel name

Once you're on your channel page, go on the "Profile" tab and click on the field box where your current name is, and rename your YouTube channel.

3. Check YouTube channel name availability

Just like on a desktop, you should verify that your new name is available by typing it in and checking for any alerts from YouTube. You can use this step to rename your YouTube channel creatively while ensuring your name is unique and memorable.

4. Save your changes

Once you've entered your new channel name and verified it's available, tap the checkmark icon in the upper right corner to save your changes. Your YouTube account name will be updated, and you can now enjoy your rebranded channel.

Restrictions and limitations on changing your YouTube channel name

YouTube imposes certain restrictions regarding renaming your YouTube channel, which creators should be aware of before making any changes.

1) Frequency of name changes

YouTube allows you to change your channel name only twice within a 14-day period. If you're considering multiple changes or experimenting with different names, it's important to keep this limit in mind. Frequent changes could confuse subscribers, so be sure to choose wisely.

2) Verified channels

For verified creators, changing your channel name has another consequence: losing your verification status. YouTube does this to prevent the impersonation of verified channels. After the name change, you'll need to reapply for verification, which can take time. Consider this before editing your YouTube username if you're a verified creator.

3) Prohibited names

YouTube has strict policies around prohibited names. For instance, you cannot use offensive language, impersonate other channels, or use misleading information in your channel name. YouTube’s naming policy ensures that channels are easily identifiable and not deceptive.

4) Channel handle

If you change your channel’s handle, both the old and new handles will work for 14 days, allowing for a smooth transition. After this period, the old handle becomes available for others. As we’ve mentioned before, remember to check YouTube channel name availability if you want to reclaim it later.

5) Consistency across platforms

After changing your YouTube account name, it’s a good idea to update your name across all social media platforms for consistency. This ensures that your audience can easily find you no matter where they’re engaging with your content.

Why change your channel name on YouTube?

Changing a YouTube channel name can be important for several reasons:

  1. Rebranding: If your content or focus has shifted, a new name can better reflect the direction of your channel and attract your target audience.
  2. Clarity: A clearer or more descriptive name can make it easier for viewers to understand what your channel is about, increasing engagement and subscriptions.
  3. SEO and discoverability: A well-chosen name with relevant keywords can improve your visibility in search results and help new viewers find your content more easily.
  4. Professionalism: If your original name was casual or unpolished, changing it can give your channel a more professional or refined appearance.
  5. Personal growth: As you evolve as a creator, you may feel that your original name no longer represents you or your values, prompting a change to align with your current identity.

How Changing Your Channel Name Affects Existing Content and Subscribers

When you change your YouTube channel name, your existing content, subscribers, and watch history remain intact. However, there are a few things to consider:

  1. Subscriber confusion: Changing your name without notifying your subscribers can lead to confusion. It’s best to announce the change in a video or community post to keep your audience informed.
  2. Search results: Your old channel name will no longer appear in search results, so if you had a well-known or searchable brand, this might temporarily affect your visibility.
  3. Channel links: If you’ve shared links to your channel with your old name, they may not automatically redirect. Be sure to update any links in your video descriptions, social media, or marketing materials.

Tips for naming your youtube channel

Now that we’ve covered how you can change your existing YouTube channel name, here are some tips that might come in handy when you’re deciding on your new name!

Tip 1: Keep it simple and memorable

When naming a YouTube channel, aim for something simple and easy to remember. A short name helps viewers recall it and type it in the search bar without fuss. Avoid complicated words or long phrases that might confuse people. Think of catchy combinations or unique spellings to stand out but keep it straightforward. For example, names like "Cooking With Sam" or "Tech Talks" stick better than something overly complex. The goal is to create a name that feels familiar and inviting.

Tip 2: Reflect your content

Your channel name should give viewers a sneak peek into what to expect from your content. If you’re focusing on travel, consider incorporating words like “adventure” or “exploration.” For gaming channels, terms like “gamer” or “plays” can signal the theme right away. This helps new viewers understand your niche at a glance. When naming a YouTube channel, think about your primary content type and let it guide your choice. A name that reflects your theme can also boost your channel’s identity.

Tip 3: Use keywords strategically

Incorporating relevant keywords can boost your channel’s visibility. When people search for specific topics, having keywords related to your niche in your channel name can help you pop up in results. For example, if your channel is about beauty tutorials, consider including “beauty” or “makeup” in the title. This approach not only enhances discoverability but also makes it clear what your channel is about. Remember to balance keywords with creativity to keep your name engaging and original while using effective tips for naming your YouTube channel.

Tip 4: Check availability

Before settling on a name, ensure it’s available across platforms. A good practice is to check for existing channels, social media accounts, and even domain names. You want a unique identity, so having a similar name to another creator could confuse your audience. Plus, if you plan to promote your channel using social media, or repurpose your content, having a consistent name across platforms is beneficial. This makes it easier for your viewers to find you everywhere. A quick search can save you potential headaches down the line.

Tip 5: Consider your YouTube @

YouTube recently introduced YouTube @ handles, which allow you to create a unique identifier for your channel. When naming a YouTube channel, think about how your handle will look and sound. Ideally, it should match or closely relate to your channel name for consistency. This not only helps viewers find you easily but also reinforces your brand identity. Ensure it’s easy to type and remember. The combination of a catchy name and a memorable handle can make a big difference in attracting and retaining subscribers.

​​Simplify your content creation with Podcastle

Starting your content creator journey can feel challenging. Podcastle makes it easier by simplifying the recording, editing, and publishing processes. With straightforward tools designed for creators at any level, you can focus more on your content and less on the technical aspects.





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